Join Affiliate ABCs host Deborah Carney with guest Thomas A. Cohn, Partner, LeClairRyan as they discuss the FTC regulations that affect affiliates, merchants, and networks. Thomas explains the consequences of the regulations and gives examples of the FTC in action. This is one of those podcasts that you just have to listen too, so show notes are short!
Although this is labeled Affiliate ABCs, the information is also very important to merchants as well.
There is a slide deck that accompanied this podcast, that was presented to the NYC Affiliate Summit MeetUp group in May. The slide deck does not match up completely with the podcast, but is very interesting itself.